Media Pitching Myths: What Journalists Want in 2026
Misinformation abounds when it comes to effectively pitching yourself to media outlets. Many aspiring experts and entrepreneurs believe they understand the process, but often fall…
Misinformation abounds when it comes to effectively pitching yourself to media outlets. Many aspiring experts and entrepreneurs believe they understand the process, but often fall…
Cracking the code to direct communication with CEOs for your marketing initiatives isn’t just about cold calls anymore; it’s about strategic digital engagement. The right…
Sarah’s artisanal candle business, “Wick & Whimsy,” was stuck. For two years, she’d poured her heart and soul, and frankly, her savings, into hand-crafting beautiful,…
Effective media relations isn’t just about getting your name out there; it’s about building trust, shaping narratives, and ultimately, driving your business objectives. In the…
There’s a staggering amount of misinformation circulating about how to truly succeed with podcasts, particularly when it comes to effective marketing. Many aspiring podcasters get…
Mastering media relations in 2026 demands precision, not just persistence. The landscape is noisy, fragmented, and unforgiving of missteps. Avoid these common blunders, and you’ll…
Many businesses, especially startups and SMEs, struggle to gain visibility, often feeling invisible amidst the noise of larger competitors. They pour resources into product development…
As marketing executives, we’re constantly seeking an edge, a way to truly connect with our audience and drive measurable growth. The challenge isn’t just about…
An astonishing 92% of journalists prefer email pitches, yet many still struggle to break through the noise. Mastering the art of pitching yourself to media…
The role of executives in marketing is undergoing a seismic shift, driven by AI-powered tools that demand a new level of strategic oversight and operational…
Are AI engines recommending your brand?
Check your score on 5 AI engines — instantly.